Jeddah’s Tea to Warm Up 2019 PopUp @ American Tobacco

Husband-and-Wife Team Bring Ethically Sourced, Authentic Teas to ATC April 5-26, 2019

(Durham, N.C.) – March 28, 2019 – A couple heavily steeped in tea culture, Morgan and Wael are bringing unique teas and cultures to Durham.

The couple’s business, Jeddah’s Tea, features teas found all over the world and are organic and fair-trade. It will be the latest pop-up experience for Durham’s American Tobacco Campus in April.

Best of the Bull, a popular online guide to Durham, featured Jeddah’s Tea earlier this year, writing: “Husband-and-wife team Wael and Morgan plan to combine their passions for tea, social activism, and community and aim to create a space where all people can come together over a great cup of tea. They love and appreciate the many roles a cup of tea can play the reconciler, the peacekeeper, the comforter, the storyteller and the sage.”

Jeddah’s Tea is affectionately named after Wael’s maternal grandmother who sold traditional tea blends at her storefront in Hargeisa, Somaliland. It is her legacy that Morgan and Wael hope to honor by offering teas from cultures, growers and countries seldom acknowledged in the American tea market, in hopes of using their medium to spark intercultural curiosity.

They showcase loose-leaf teas, iced teas and tea ‘mocktails’ as well as pastries and desserts from groups like East Durham Pie Co. and coffee from Black and White Coffee Roasters.

Morgan and Wael are set to open their tearoom this Summer at 123 Market Street in Downtown Durham. Stay up-to-date by following them on Instagram @jeddahstea.

Dates and Times:

  • April 5-26
    • Mon.-Fri. 7am-3pm, special events TBA

More on PopUp @ American Tobacco Campus

PopUp @ American Tobacco Campus will regularly feature new entrepreneurs and their concepts. The revolving showcase deepens and enhances Durham’s role as “the Startup Hub of the South.” 

The PopUp experience has spread from the single location to also include PopUp opportunities at The Bullpen.

PopUps featured in the space include: Caballo Rojo, Boricua Soul, MicMag by Me, East Durham Pie Shop, Beard and Lady and NC Oyster 365.

Entrepreneurs can review PopUp @ American Tobacco Campus’ microsite ( for details and information on how to be involved.

Consumers can also check the microsite for information on the latest PopUp showcase. American Tobacco’s social channels (FacebookTwitter, and Instagram) will carry PopUp news. The hashtag is #PopUpDurham. Images for press are here

About Capitol Broadcasting

Capitol Broadcasting Company, Inc. is a diversified communications company which owns and/or operates WRAL-TV , WRAL Digital , WRAZ-TV , WRAZ Digital, WRAL-FM, WRAL-HD2, WCMC-FM, WCMC-HD1, WDNC-AM , WCMC-HD2, WCMC-HD3 , WCLY-AM , WCMC-HD4 , Microspace , CBC New Media Group and Wolfpack Sports Properties (a joint venture with Learfield) in Raleigh, NC; WILM-TV, WILT-LD and Sunrise Broadcasting in Wilmington, NC; The Durham Bulls Baseball Club, Bull City Hospitality and Bull Durham Beer Co., and the American Underground startup hub in Durham, NC; Holly Springs Salamanders in Holly Springs, NC; and real estate interests including the American Tobacco Historic District in Durham, NC, and Rocky Mount Mills in Rocky Mount, NC; and Professional Builders Supply (an equity partnership) in Morrisville, NC.